Film Fashion, the boutique division of global marketing and PR agency Rogers & Cowan, said Thursday that it will merge into R&C’s London-based entertainment marketing, partnerships and talent agency ITB Worldwide.
The Middle East, a region with a €13 billion luxury market, didn’t have a single fashion school until this decade. Surprisingly, the first institute was born in Beirut. We visited it to discover its remarkable story.
The royal wedding underlines the economic potential of a sector that needs to embrace digital technologies and look for new markets and formats to face a fragmented landscape where millennials will reign supreme.