Sep 20, 2021
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Nordstrom debuts Levi’s pop-up

Sep 20, 2021

Nordstrom has unveiled a new pop-up experience introducing the world of Levi’s through the lens of three inspired designers that showcase denim as a canvas for endless possibilities.   

Nordstrom debuts Levi’s pop-up. - Nordstrom

As part of the retailer’s ongoing series of themed pop-ups, dubbed '[email protected]', customers can discover now through October 17, exclusive collections from Collina Strada, Melody Ehsani and Thompson Street Studio alongside Levi's Authorized Vintage and Levi's Red labels in select Nordstrom stores and online at Nordstrom.com/pop.   

Collina Strada introduces a collection that reimagines vintage Levi's with a profusion of colors, patterns, and sequins all inspired by the streets of New York and the fearlessness of its occupants. Thompson Street Studio's Kiva Motnyk was inspired by her materials, using denim scraps throughout her signature handmade patchwork to craft one-of-a-kind works of art. All the while, Melody Eshani found herself inspired by love, as she leaned into streetwear and her sense of humor.

Items from Levi’s Red, include a selection of reinvented classic styles made with sustainable fabrics and modern shapes, alongside Levi's Authorized Vintage, which includes hand-selected styles that were tailored and revived giving customers reworked pieces from the past.  

Rounding out the shop, the pop-in will house accessories, candles, and home décor from emerging and upcoming brands such as A Bronze Age, DMC, Primecut and more. 

"We are excited to partner with Levi's this fall for the latest iteration of [email protected]," said Olivia Kim, VP of creative projects and home at Nordstrom. 

"I have long admired their strong brand heritage and we are proud to use this partnership as a platform for emerging, female-led brands like Collina Strada, Melody Ehsani, and Thompson Street Studio to express their distinct points of view by creating unique pieces that we know the Nordstrom customer will love."  

The pop-up opens in nine Nordstrom locations including in Texas, California, and New York, as well as in Canada in Toronto and Vancouver.

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