Sportswear maker Under Armour Inc will cut about 400 jobs, or 3 percent of its global workforce, as part of efforts to cut costs in its struggle to compete with Nike and Germany’s Adidas in North America.
SF-based sustainable shoe brand Allbirds has appointed Under Armour's former managing director of Asia Pacific Erick Haskell as president of international, a role in which he will head Allbirds' international operations.
H&M remains the most popular fashion brand globally with Zara, Adidas, Asos and Nike also in the top five of brands consumers are searching for, while French luxury labels are performing strongly, new figures show.
Ybrands has released a new study ranking the most trustworthy brands according to consumers aged 13-36. While Dove took the top spot across all product categories, Nike reigned supreme among fashion brands.
The American sportswear brand has announced several key changes across its international management team. After naming Massimo Baratto head of EMEA, Under Amour is now sending Jason Archer to develop its Asia market.